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Silver Trak Digital appointed distributor for SONY storage media products

SYDNEY,18 July 2008 – Silver Trak Digital has been appointed as a direct distributor for Sony’s range of high quality storage media products which include LTO and DLT tapes and MO discs. The appointment follows Silver Trak’s major success in the professional videotape market where the company enjoys premium dealer status.

Commenting on the appointment, Silver Trak’s managing director Ron Anderson said, “This is a great move forward for both Sony and Silver Trak. It’s a natural progression and further consolidation of our relationship. Ultimately, it’s our clients who benefit the most with more choice and better prices and that’s the way it should be.”

Sony’s Business Development Manager (Storage Media) for Australia, Paul Tutton, said “The appointment of Silver Trak Digital is a very positive one for customers of storage media products in Australia. Silver Trak is going from strength-to-strength in many areas of the market with special consideration for Government departments through their Canberra office also paying real dividends. Alongside the other Sony products that they already represent, this increases their standing as a true one-stop-shop for storage media products.”

For further press information contact Salvatore Di Muccio at Well Above on +61 412 64 99 64 or at salvatore@wellabove.com

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